DeKalb County, GA — Goodbye North DeKalb Mall, hello Lulah Hills.
EDENS, the developer planning to transform North DeKalb Mall into a 73-acre mixed-use redevelopment, has given the mall a new moniker to go along with its new look. Demolition of the mall is expected to take place later this year.
“The rebrand marks the next milestone for the project following the landmark approval by the DeKalb County Board of Commissioners of EDENS’ rezoning of the site in 2022,” EDENS said in a press release. “At its full buildout, the project will include 2.5 million square feet, including 320,000 square feet of retail and restaurant space, 1,700 multifamily units, 100 townhomes, a 150-key hotel and a Path Foundation trail connection to Emory University.”
Lulah Hills is a nod to the original naming concept for a planned Druid Hills residential suburb, coined by landscape architect Frederick Law Olmstead
“From its inception in the 1890’s, the development of Druid Hills shaped the built environment of the majority of this region, from Atlanta and Decatur to modern-day North Druid Hills Road,” the press release says.
The first phase of the project is expected to be finished by 2025.
EDENS also provided new renderings of the project.
Photo provided by EDENS
Photo provided by EDENS
Here’s the full announcement from EDENS:
Atlanta, GA. (May 15, 2023) – EDENS, a leading national retail real estate owner, operator and developer, is pleased to announce the change in name from North DeKalb Mall to Lulah Hills, a 73-acre mixed-use redevelopment project bringing significant economic activity and strengthened connectivity for the area.
The rebrand marks the next milestone for the project following the landmark approval by the DeKalb County Board of Commissioners of EDENS’ rezoning of the site in 2022. At its full buildout, the project will include 2.5 million square feet, including 320,000 square feet of retail and restaurant space, 1,700 multifamily units, 100…
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