In honor of Martin Luther King and his profound legacy, Publix launched a communications campaign highlighting Atlanta locals who carry forward the torch of his ideals.
The creative centerpiece of this campaign holds great significance and is a first for Publix: a mural on the external wall at the East Lake store in Atlanta (2235 Glenwood Ave. SE, Atlanta).
The mural illustrates the impact and teachings of Dr. King through the personal experiences and interpretation of Atlanta artist N. Carlos J.
Publix said they partnered with Carlos not only because he expertly weaves powerful themes throughout his art, but also because of his passion for inspiring others and bringing people together.
When he first got the call, Carlos said, it was an unbelievable feeling.
“I felt honored Publix believed I could come up with delivering such an important message. They felt I was the type of person and artist to embody what they were trying to do to show community in Atlanta,” he said. “It’s like a legacy moment because now that it’s done, that’s a footprint that wont and can’t ever be taken away. I was able to do that and put my family on the wall. When you have your family flying in to see, stand in front of it, and understand the magnitude of what that means, it’s unbelievable.”
The mural, Carlos said, is very personal to him because it became personal during the process.
“It’s about legacy, but it became personal for me and was sort of like a story. The whole idea is about MLK and his legacy, but it’s also about what he left for all of us. To put my family into the mural was to illustrate what he did allow all of us to do what we’re doing, so I made it personal,” he said.
The mural, Carlos said, took him alongside two assistants, two weeks to complete.
Carlos said his inspiration for the mural was essentially Dr. King’s ideals and how those ideals still manifest in present…
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