It wasn’t easy to do, but I turned Vegas into Atlanta,” Usher revealed while in Las Vegas for his highly-anticipated Super Bowl Halftime Show.
In the days leading up to the big game and performance, it has become evident that Atlanta culture will play a prominent role during Usher’s set.
Although born in Dallas, Usher moved to Atlanta at 12-years-old with his mother and younger brother to pursue a career in music. It was the correct decision as Usher came of age in Atlanta during a time when the city’s music scene began to flourish.
With the exposure provided by LaFace Records, spearheaded by L.A. Reid and Babyface, multiple artists from Atlanta such OutKast, TLC, and Toni Braxton all experienced worldwide success. Usher arguably shined the brightest.
The city of Atlanta would shape Usher’s upbringing and rise to becoming one of the most celebrated entertainers of this generation.
“That was the influence that Atlanta has had on me,” Usher shared during the press conference. “So much so that I collected everything that I experienced and I’ve benefited from in Atlanta. And I brought that culture to Las Vegas. And now to the rest of the world with the Super Bowl Halftime Show.”
During the Super Bowl Halftime Show, Usher will only have to 13 minutes to give the world Atlanta and his journey through music.
“It definitely has been a challenge to squeeze 30 years into 30 minutes,” Usher said. “You know this is when these fantasy lists that have been going out, and people trying to figure out what song I’m gonna perform first, middle, and last. And who’s going to come on the stage. I was very mindful of my past and celebrating my present, which is here in Las Vegas. And I’m thinking about where we’re headed in the future. And that was really the idea. What songs do I feel people know me for? What songs have been a celebration of all of the journey of what life and love and emotion has been offered in music? I thought about a few…
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