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One of Atlanta’s most recognizable SaaS startups has a new name.

LeaseQuery, the lease accounting platform, announced earlier this month that it has rebranded to FinQuery.

The startup got off the ground in 2011 when accountant-turned-entrepreneur George Azih saw a fundamental flaw in how most companies organized their lease accounting work. Over the last thirteen years, LeaseQuery has grown to be a well-known name in the local SaaS and fintech startup world. Bootstrapped for much of its journey, the startup ultimately attracted investors like Goldman Sachs, BIP Capital, and Valor Ventures.

The new name and brand reflects how the company has grown its platform to help address more business challenges customers face.

“Our company’s market research also revealed over 80 percent of CFOs, controllers, and finance directors require additional non-lease contract storage, which has led us to announce the availability of our newest solution for financial contract management, helping CFOs and their team get much-needed visibility to drive intelligent decisions,” Chief Financial Officer Justin Smith told Hypepotamus. “For years, we’ve heard from our customers and partners how difficult it is to get the visibility needed to make better decisions regarding their organization’s largest areas of spend outside payroll – leases, software, and financial contracts.”

Last year, the company acquired StackShine as part of that expanded mission. The acquisition allowed FinQuery to work on streamlining the $232 billion world of SaaS subscription spend within companies.

WHAT THE REBRAND MEANS

The rebrand gives FinQuery the chance to create a unified platform for companies looking to better track contract and spend, Smith explained. But it doesn’t change the core parts of the company.

“We are the same company, under the same leadership, offering the same level of service,” Smith added. “We are using this rebrand to better communicate the…