Welcome to the world of a brand new Black-owned family business, Sneaker Doodle Co. founder Elizabeth Akinbode said Sneaker Doodle is an interactive retailer and surrounded by creativity and fun. Sneaker Doodle, according to Akinbode, was created because she saw an opportunity to bridge the gap in the lack of human interaction since the pandemic.
Customers have the option to bring their own kicks or Sneaker Doodle will provide sneakers.
“Our focus is on customization, which means you get to design and paint your own shoes. Bring in your favorite kicks, or choose from our selection, and we’ll provide all the art supplies you need,” Akinbode said. “Whether you’re planning a corporate event, birthday party, artist workshop class, date night, or buddies night, Sneaker Doodle Co is the perfect place to unleash your inner artist and create a one-of-a-kind pair of sneakers.”
Akinbode spoke with the Atlanta Voice to discuss why she decided to start her business, mentors, inspirations, the process, and more.
The Atlanta Voice: Why did you decide to start your business?
Elizabeth Akinbode: Starting my own business was a decision driven by my passion for sketching and family bonding, and a desire to create something unique in the market. I wanted to have the freedom to pursue my own ideas and build a brand that resonated with customers. Additionally, I saw an opportunity to fill a gap in the market and provide a solution that was currently lacking.
AV: Was there a moment that inspired you to start this business?
EA: Yes, there was a defining moment that served as the catalyst for starting my business. During the pandemic I saw an opportunity to bridge the gap of lack of human interaction. The overall lockdown experience made me realize the untapped potential and the opportunity to make a difference.
AV: What was the idea behind Sneaker Doodle Co. and how did it come to fruition? What about the…
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