A year and ½ after officially breaking ground, a mixed-use tower that’s promising a unique approach to urban living in the cosmopolitan heart of Atlanta has reached its highest point.
Officials with national real estate firm PMG, Toronto-based private equity and asset management company Greybrook Realty Partners, and general contractors Juneau Construction Company announced today the 31-story Society Atlanta tower has topped out at 811 Peachtree Street.
The 460-apartment project will qualify for what PMG calls its Society Living multifamily platform, which means a blend of traditional rentals and co-living—or “Rent-By-Bedroom”—options will be offered.
The concept was created to address an “insatiable demand for reasonable rents close to urban centers,” project officials have said, though specific rents for the Atlanta incarnation have yet to be specified.
Also included in the Society Atlanta mix is more than 87,000 square feet of office space and 14,500 square feet of ground-level retail situated along Peachtree Street.
Construction progress on the 31-story Society Atlanta tower as seen Sunday from the corner of Peachtree and 6th streets. Josh Green/Urbanize Atlanta
The new building’s eastern facade toward the Midtown Garden District. Photo by Juneau Construction Company; courtesy of PMG
Project leaders specified today the building will feature two full floors of Class A office space—roughly 45,000 square feet each—with the Cushman & Wakefield firm leading leasing efforts.
The retail spaces will range from 736 to the full 14,500 square feet, as represented by Bridger Properties, officials said.
Amenities at the Cooper Carry-designed building will include a rooftop pool (above the parking podium), yoga lawn, a coworking lab described as massive, plus a modern gym and fitness studio.
The 1.27-acre parcel at the corner of Peachtree and 6th streets sold for a whopping $20.3 million in 2021, project…
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